Last year, NewDominion Bank called us and said they loved what we were doing in the community and they wanted to be involved. They became a Community Supporter, and sponsored Crisis Assistance Ministry’s membership and inclusion in our Giving Book. Here, we talk with CEO, Blaine Jackson about the Bank’s very proactive and “handcrafted” role in the community.
As a local bank, you don’t have the expectation of corporate philanthropy and community involvement that some of the big, national banks have in town. Yet, you all have been very proactive and thoughtful in giving back. Why?
At NewDominion Bank, our mission is to handcraft meaningful experiences to improve the financial health of our community. We were founded with a commitment to help our community thrive and it’s remained the backbone of our organization as we’ve grown and transformed over the past 14 years. Many of the positive changes occurring daily across our community are being fueled by the non-profit sector; they are invaluable to the health of our community. It’s the least we can do to support this community of change-makers by investing our own time, treasures and resources to support the work they are doing.
NewDominion sponsored Crisis Assistance Ministry’s membership to The Society Guide and their inclusion in our Giving Book. Why did you choose them and what do you want the community to know about their work?
Any one of us could fall upon hard times throughout the course of our lives. Crisis Assistance Ministry has helped thousands of people across our community avoid homelessness and eviction all while preserving their dignity. The work they are doing is critical for our community. Our relationship with Crisis Assistance is more than just sponsoring their membership to the Society Guide; their leadership team hosts strategic planning meetings in our board room several times a year and one of their leaders participates in our Cultivating Leadership Program.
Tell us about your Cultivating Leadership Program and why you started it.
We’re passionate about helping our clients thrive and empowering local women leaders to reach their full potential. Cultivating Leadership combines the two. We invited our top business clients to nominate a female leader from their organization to participate in a six month leadership development program. We partnered with Sarah Olin and Anna Tartak from Clutch Coaching to cultivate the group’s leadership skills. Each month for 90 minutes the group gathers in our board room to refine their skills and learn from each other. We’re only three months in but the feedback we’ve already received has been phenomenal.
Your Instagram handle is @bankinghandcrafted - what does that mean to you?
Banking handcrafted is more than just our tagline; it’s how we do business. Being a local community bank, we’re able to take the time to get to know our clients 1:1 and make financial service recommendations for them based on our conversations. The banking industry has become very technology based; we still value the personal connections we’re able to develop with our clients and provide them banking handcrafted.
Any new partnerships or programs on the horizon for 2019?
As a community bank in Charlotte, we’re always looking for unique ways to maximize our investments with partners and differentiate ourselves from our competition; we’re always doing something new!
· Next week is Teacher Appreciation Week; we’re partnering with SkillPop to give back to local teachers.
· This summer we’ll be hosting a school supply drive for Classroom Central using our high traffic headquarters at the Metropolitan.
· We’re excited to be sponsoring the Around the Crown 10K this September and are certain exciting things will come from that.